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Our Apartment Customer Satisfaction Survey is a two-page, two-color paper questionnaire. Description follows below.
Purpose of this Questionnaire
Track satisfaction of apartment complex residents. Identify areas for improvement. Identify particular problems for follow-up work with residents.
Who Would Benefit from Purchasing this Questionnaire?
Any apartment complex owner or manager who wishes to keep turnover low, and wants residents spreading positive word-of-mouth advertising about the apartment complex.
General Description of the Information Obtained by this Questionnaire
- Overall Satisfaction
- Sixteen "attribute" ratings.
- Number of bedrooms.
- Resident repeat purchase probability.
- Ever recommended?
- Recommendation probability.
- How apartment complex was selected (advertising seen, word-of-mouth, drive-by, etc.)
- Resident Comments.
- Resident age.
- Resident income.
- Number of people living in apartment.
The Printing Process
We have a working relationship with a specialist in printing and direct mail. Once we have modified our questionnaire and cover letter to suit your business, our specialist will handle the printing and mailing. If you want to have the questionnaires mailed to you instead of to us, our printer will accommodate your need.
The Questionnaire Distribution and Receipt Process
The questionnaire can either be delivered to all residents or to a random sample of residents. The random method is best if you have so many residents that the cost would be prohibitive.
We will mail the questionnaires if you can provide us with a mailing list in electronic form. If you prefer, we can ship all printed materials to you if you would like to do the distribution yourself.
To protect confidentiality and encourage response, the respondents' returned questionnaires should be mailed directly back to us.
The Analysis Process
We will collect completed questionnaires until whatever time cut-off you specify. We will enter all data and provide you with a report summarizing the quantitative results. All comments will be transcribed verbatim and included in the report. Our price includes one analysis, for any time period you define. If you contract with us to provide reports for different time periods, we will show quantitative trends in the data.
You Will Receive Copies of the Following
- Questionnaires, customized with your apartment complex's name.
- Cover letters, printed on your letterhead.
- Envelopes, with your return address and/or logo.
Return Postage
Our price includes return postage. At your choice, questionnaires can either be returned to your place of
business or to ours. (We strongly recommend having the questionnaires returned directly to us.)
In either case, your customers should incur no postage costs, so the postage must be
pre-paid. If you want the questionnaire to be returned to you, your return postage fees would be paid to
the US Postal Service instead of The Business Research Lab. If you choose to have the questionnaires
returned to you, we will adjust our price accordingly.
Pricing
For a bid, call us via our toll-free number, 1-866-960-9824. Or, if you prefer, contact us by email.
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